JöLLY Spreads Holiday Cheer With a Shock to the Face

You better watch out, you better not cry, you better not pout, the JöLLY tracker is why. The holiday season can be stressful. Betweeen deciding what to get loved ones to making your way through crowded malls, it doesn’t take much for happiness to get lost the hustle and bustle.

Last year, creative ad agency McKinney developed a wearable device of a different kind. The JöLLY Tracker is not a fitness tracker, it’s not a smartwatch, it’s not even a hat. It’s an embedded Santa Claus beard that monitors how much you smile. And should you frown, it’ll emit a friendly little reminder in the form of an electric shock to the face.

Hidden behind the white bear lies a set of adhesive sensors that send smile data to an app, an Arduino, a Muscle SpikerShield, a battery pack, and a TENS unit.

The JöLLY Tracker interfaces with an accompanying app. It counts how frequency, intensity and changes in smiles over preset measurement periods. If you’re too grumpy, JöLLY will send electric pulses to your cheeks and jaw. Safe to say, you’ll turn that frown upside down in no time — albeit nervously.

Intrigued? Read more about the project here.